The book primarily is an inspiration and a guide to nurture entrepreneurial ideas and innovations through management techniques to unearth the hidden potential in the global business arena. The main theme is management at personal level in the quest to bring up an enterprise. The writer postulates that individuals should consider every task like a project that require skillful approach and strategy. The book instills the power of planning in task management to ensure higher achievement in implementation. Pursuing an idea from inception to completion is one of the greatest propositions that Scott advocates for and strongly supports. It is worth noting the power of keeping focused and engaging energy appropriate for any project. Allowing new ideas to override on existing projects is one thing that the book opposes. The philosophical tenet of completeness and exhaustiveness clearly comes out from the entire postulations in this book.
The aim is to exude a character of persistence in running personal issues, more specifically in the business management platform. The viability of the ideas in this book is high owing to the time of publication with regard to dynamics of the global business. It is a period when innovation and creativity in entrepreneurship takes the lead in economic growth and development. Due to the changes in investment treads, the book takes a central point as a guideline towards kick starting effective management implementation of entrepreneurial ideas. The author is a think tank to reckon due to the brilliant inspiration flow in the entire readership of the book.